PRO Series: Negotiating your Prices
How much should I charge? What factors go into setting the right price? Do I charge an hourly rate, project rate, rush fee, royalty, licensing fee? How do I ensure that I actually get the job? Learn the steps of the negotiation dance to win commissions and maximize your income.
See it live in October 2024
In this 90-minute seminar Nate Padavick will walk you through the steps he uses to negotiate the best price for an illustration commission. From the minute a potential client contacts you to the receipt of final payment, Nate will reveal tips that will make you a better negotiator and ensure your clients are extremely satisfied.
This discussion covers topics such as writing effective email correspondence, researching potential clients, identifying spam (!), evaluating projects, setting fees, providing estimates, and granting usage rights. Nate will also give you the right answers to the three questions most frequently asked by art directors!
These insights will help you present yourself very professionally to potential clients and art directors and give you the confidence to negotiate the best prices.
Attending all four seminars—SEO for Illustrators, Pricing, Negotiating, and Business Building—is like getting a mini-MBA in the business of freelance illustration.