PRO Series: Pricing your Illustrations
How much money does a professional illustrator like Nate earn in a year? What does Nate charge for his illustrations? How much should you charge for your illustrations? Set a price for your illustration services that maximizes your income and sustains your freelance career.
See it live in October 2024
There are many factors that must be understood and considered in order to set a price for an illustration. The first step is to know what other illustrators are charging…to know what other illustrators are earning. This insight will give you the confidence to set fees worthy of your time and expertise.
To give you this insight, Nate Padavick—who earns around $100K per year and is not shy in financial discussions—will open up his accounting books for all to see. First, Nate will go through his yearly illustration income—year by year—over the last ten years to give you a 10,000-foot view of how much an illustrator earns and the sources of this income. Second, Nate will dive into his portfolio—which includes illustrated maps and book illustrations and greeting cards, posters, infographics, iconography, logos, and editorial illustrations—and reveal the amount he was paid for every commission, along with the nuances of each project.
This insight will give you a 360º view of real life examples from which will help you set your own fees and ensure you are maximizing your income and not leaving any money on the table due to under-valuing your work!
All four seminars—SEO for Illustrators, Pricing, Negotiating, and Business Building—is like getting a mini-MBA in the business of freelance illustration.